KPop Demon Hunters Merchandise Expands with New Lego Set

Shonda Rhimes

Prolific television creator ("Grey's Anatomy," "Scandal") and author on creativity and empowerment.

The merchandise line for the highly successful Netflix animated movie, KPop Demon Hunters, is experiencing rapid growth, with the latest addition being a meticulously designed Lego set. This new offering, featuring the beloved characters Derpy Tiger and Sussie Bird, marks a significant expansion for the franchise, arriving less than a year after the film's debut. The swift development of this Lego product highlights the immediate recognition by designers of the characters' appeal, allowing them to translate the animated duo into a captivating buildable form with remarkable speed.

New Lego Set Unveiled for 'KPop Demon Hunters' Fans

On August 5, 2026, a brand-new Lego set, “Derpy Tiger and Sussie Bird” (model number 72537), was officially launched, bringing the magic of the hit Netflix animated film KPop Demon Hunters into the world of brick-building. This 825-piece set, priced at $69.99, is available for purchase at major retailers like Amazon, Lego's official website, and Walmart, targeting enthusiasts aged nine and older. Senior Design Master Wes Talbott shared with Lego that his enthusiasm for the project stemmed from repeatedly watching the film. The design team focused on capturing the essence of the characters, meticulously refining their expressions, poses, and proportions. A notable detail is the careful recreation of Derpy's distinct eyes, which underwent multiple iterations before achieving the final, accurate design. The finished model not only serves as a display piece but also incorporates interactive elements inspired by memorable scenes, such as Derpy's two interchangeable facial expressions and Sussie's rotating neck and adjustable feet. The set also includes charming accessories like miniature love notes and a flower pot, referencing key moments from the movie, and a cleverly concealed storage compartment within Derpy’s head.

This latest Lego release underscores the immense popularity of KPop Demon Hunters, which continues to branch out beyond the screen. Following this successful merchandise expansion, fans can anticipate further exciting news, as Netflix has previously indicated plans for a global concert tour. Details regarding tour dates, ticket availability, and specific locations are expected to be announced later this year, promising a dynamic interactive experience for the film's growing fan base.

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